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A large scale prediction engine for app install clicks and conversions
Authors:
Narayan Bhamidipati
,
Ravi Kant
Publication
CIKM 2017
Nov 6 2017
Interpretable Predictions of Tree-based Ensembles via Actionable Feature Tweaking
Authors:
Fabrizio Silvestri
Publication
SIGKDD 2017
Aug 17 2017
A Practical Exploration System for Search Advertising
Authors:
Parikshit Shah
,
Ming Yang
,
Sachidanand Alle
,
Ben Shahshahani
,
Rohit Chandra
Publication
KDD 2017
Aug 17 2017
A Practical Framework of Conversion Rate Prediction for Online Display Advertising
Authors:
Quan Lu
,
Shengjun Pan
,
Liang Wang
,
Junwei Pan
,
Fengdan Wan
Publication
SIGKDD 2017
Aug 13 2017
Ad Serving with Multiple KPIs
Authors:
Brendan Kitts
Publication
KDD 2017
Aug 12 2017
Deep Character-Level Click-Through Rate Prediction for Sponsored Search
Authors:
Bora Edizel
,
Amin Mantrach
,
Xiao Bai
Publication
SIGIR 2017
Aug 7 2017
Model Reference Adaptive Control of Advertising Systems
Authors:
Niklas Karlsson
Publication
ACC 2017
May 24 2017
Statistical Plant Modeling and Simulation in Online Advertising
Authors:
Vahid Mardanlou
,
Niklas Karlsson
Publication
ACC 2017
May 24 2017
Event Rate Control in Online Advertising
Authors:
Niklas Karlsson
Publication
ACC 2017
May 24 2017
Describing Patterns and Disruptions in Large Scale Mobile App Usage Data
Authors:
Steven Van Canneyt
Publication
WWW 2017
Apr 7 2017
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