Key member of Sciences team that designed, implemented, tested, deployed and continuously improved the revenue-based Sponsored Search ranking function for "Project Panama", the single most important change in Yahoo's search advertising platform, driving double-digit relative improvements in metrics measuring user satisfaction, advertiser ROI, and revenue to Yahoo and its partners.

Lead Engineer, Scientist and PM on Favicons for Sponsored Search Ads. Single-handedly conceived, designed, implemented, and shepherded the roll-out of this high-visibility product, improving the search experience for users while simultaneously garnering rave reviews from advertisers and influencers. http://tinyurl.com/dl4j33

Currently working on other innovative ways to improve the search results page.